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Never About You
Apr 03,2013 0 comments Michael Goldberg covers the topic of networking. He speaks about how to start a conversation in a networking environment where you have to connect with people that you meet for the first time... [click to read more]
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Negotiation and Social Media Marketing
Mar 19,2013 0 comments Many aspects of sales come down to simple social skills. Working with potentially indecisive customers in a competitive environment presents challenges to even the most seasoned salespeople. Understanding the motivations of customers can mean the difference between a successful and unsuccessful sale on each occasion. [click to read more]
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Everyone Is Not Prospect
Mar 06,2013 1 comments Michael Goldberg speaks on the topic of “Every one is not a prospect”. He gives an example of what a true prospect should be and how to form a connection with them. He also speaks on the topic of keeping in touch in case there is mutual interest but the timing is not right and nothing can be done, he also gives advice how to keep in touch and what tools to use to keep that connection going. [click to read more]
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The Art of Conversation
Feb 20,2013 1 comments I actually went all weekend without looking at my work email. The fact that I went out of town and forgot to take my iPhone did have something to do with it. My wife asked why I was not checking email so I played it for all it was worth and told her I left the phone home on purpose. [click to read more]
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Turning “Thank You” into Revenue
Feb 06,2013 0 comments It goes without saying that people like to be treated well and your customers are no exception to this rule. There’s no down side to consistently saying “thank you” and delivering extra value to build brand loyalty. Further it will impact the bottom line while improving customer relations through inexpensive means if you use social media to do it. [click to read more]
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Facebook Edgerank Algorithm Tactics You’ll Want to Use
Jan 23,2013 1 comments The Edgerank algorithm for Facebook is one of the reasons why the social media site has become so successful. But what is Edgerank? Edgerank measures the amount of interaction to a particular item in a news feed receives in terms of likes, clicks, comments, and post shares. [click to read more]
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7 Things Your Customers Can Do Better Than You
Jan 14,2013 0 comments This article was published in SOLD Issue 18. [click to read more]
If you think your customers exist solely to “buy your stuff,” you’re missing a huge part of the picture. Bill Lee, author of The Hidden Wealth of Customers, says your customers are uniquely equipped to influence your product development, sing your praises, and even close sales for you. He describes seven things they can do better than you. |
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Ways to Gain More Followers on Pinterest
Dec 05,2012 22 comments So you finally decided to join the latest social network giant and created an account on Pinterest. Good for you! There’s a lot of value to using this site, especially for businesses interested in gaining an impressive amount of traffic to their sites. It can be a little frustrating in the beginning as you start networking and adding images [click to read more]
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The Immeasurable Benefits of Social Media
Nov 21,2012 0 comments You are reading The Steel Method by David Steel [click to read more]
The world of social media is never at a standstill. It's constantly growing and changing to fit the needs of its users. Because of this, it's often challenging to measure and analyze the exact return on investment (ROI) social media provides your company. |
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The Key to Networking [Video]
Oct 31,2012 9 comments The edge of conversation. The end of mediocrity. An explosion of opportunity... It's where you want to be. It's where Dan want's to help you go. Watch the video by this month's cover story contributor, Dan Waldschmidt. [click to read more]
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How to Get the Most Out of Your Trade Show Experience
Oct 25,2012 2 comments Whether you're headed to your first trade show or have a few under your belt, any business can improve their trade show experience. With these simple tips, you can make more connections, make more sales and have a successful experience. [click to read more]
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Creating Interest with Pinterest - Combining Text with Images
Oct 11,2012 16 comments You are reading The Steel Method by David Steel [click to read more]
Pinterest has been around for a couple of years; just long enough to make millions upon millions — and of course, entertain its huge base of online viewers and clickers. Although it is new among many other social media sites, it is unique in that it caters to the visual and mixes business with pleasure rather well. |
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I Hate Elevator Speeches
Sep 27,2012 6 comments I was at another typical Networking event in the Valley last week, and got to thinking how much I hate elevator speeches. Don’t you? Even though I have trained and taught other people to do Elevator Speeches, I dislike doing them myself. [click to read more]
Why do I hate them? |
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New Video by Kelley Robertson
Sep 16,2012 2 comments
Watch our new exclusive video by Kelley Robertson on strategic networking in business. [click to read more]
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Phone Techniques to Ensure Your Message Gets Across
Sep 13,2012 10 comments The impact that you make on the phone is 85% vocal, and only 15% verbal. Which means: What you say is important, but how you say it is critical. Your tone, inflection, attitude, energy and confidence all contribute to your professional impression, your credibility, and yes … your reputation. [click to read more]
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#1 Way to Render Networking Useless
Aug 24,2012 9 comments After the event, immediately enter the business cards you collected into your database. Be sure to add any notes you made on the cards during the event. I always add the name of the event and the date so I can remember where I met them. If I send an email or a card I make a note of that also. [click to read more]
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Should Cold Callers Ask, “How Are You Today?”
Aug 10,2012 6 comments Should we ask, “How are you?” at the start of a cold call? It’s a great question and one which salespeople and sales trainers alike are split on and spend a lot of time debating in sales training programmes, seminars and courses! [click to read more]
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“Know Everything You Can About Your Prospects!” – An Exercise in Futility
Jul 27,2012 3 comments In an earlier blog, Did You Get the Order?. . . , Jeffrey Gitomer wrote “Your job is to know everything you can about your prospect's business — their market, their needs, their customers, and their people. Know their buying motives, how they profit, and how they produce.” [click to read more]
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Jerry Stiller on Sales
Jul 13,2012 3 comments Actually, Jerry Stiller didn't talk about sales, but I just watched his Capital One commercial again where he says, "People. Look at you. Texting. Blogging. All this technology, but you're still banking like pilgrims..." Some days, I know that I must sound like Stiller when I criticize companies that are still selling like pilgrims. They still expect the techniques, tactics and tricks that worked in the 1900's to work today. [click to read more]
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8 Ways to Build Sales During the Summer Months
Jun 29,2012 3 comments Let’s face it – the Summer months are not traditionally the time when business owners, entrepreneurs and sales people increase their efforts to grow revenues – there are so many distractions. If you actually notice some sunny days coming your way – that alone can cause you to focus less on the “prize” of business building. [click to read more]
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