Sales professionals have always had the opportunity to work with different tools, techniques and processes to help them become better, smarter sellers. Lattice Engines took a look at the major sales technologies that have left a mark on the sales pro - from salesforce.com to Marketo to Eloqua to Webex to social media to predictive analytics, Big Data and beyond.
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The History of Sales Technology
Mar 30,2013 0 comments |
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Internet in a Day
Mar 16,2013 1 comments The Internet is vast, sprawling, always moving and always changing. At any given time, videos are being uploaded, pictures tagged, emails sent, and users joining any of the many social media platforms available. People are Googling questions, millions at a time, and clicking through various websites to find the answers... [click to read more] |
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China Now Has 220 Million Online Buyers
Mar 02,2013 0 comments As China's online population continues to grow, the number of Chinese online shoppers also soars: a recent estimate by eMarketer puts the number of Chinese online buyers at 219.8 million in 2012, a 23 percent increase over 2011. The United States had 150 million online buyers in 2012, but remains the largest e-commerce market in terms of total sales. [click to read more]
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More people like brands on Facebook [Report]
Feb 15,2013 0 comments Brands are “acquiring” more and more Facebook users as friends, this statement is supported by further numbers: the average user “liked” a brand 29 times while the last years numbers are four times lower, at only seven. [click to read more]
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Twitter Statistics [Infographic]
Feb 01,2013 0 comments Twitter just celebrated its fifth year as a technology this week. It began as a small project among a few coworkers at a podcasting company in San Francisco called Odeo. Thanks to Twitter, the world is closer and more “real-time” than ever. Here are some notable statistics regarding Twitter’s five year existence. [click to read more] |
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Slow Sites = Less Sales [Infographic]
Jan 19,2013 4 comments How slow site speeds matter more than ever. In 2012, people spent $ 59.1 billion during the Black Friday weekend and the Cyber Monday sales brought in $1.62 billion. Watch this infographic! [click to read more]
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Small Tablets Dominate Pre-Christmas Consumer Interest
Dec 28,2012 2 comments This chart shows global search interest in tablets during this year's holiday shopping season. Small tablets, such as Apple's iPad mini or Google's Nexus 7 currently spark more consumer interest than larger tablets such as Apple's iPad 4. [click to read more]
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3 in 10 Americans Expected to Use a Tablet in 2013
Dec 15,2012 3 comments This chart shows a forecast of digital media usage in the United States in 2013. Tablet use in the United States continues to rise rapidly. eMarketer predicts the number of tablet users in the U.S. to reach 99 million in 2013, an increase of 42 percent over this year. Meanwhile smartphone growth is slowly decelerating. [click to read more]
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Holiday Shopping in the United States [Infographic]
Dec 01,2012 1 comments Did you know that on average Americans plan to spend $1,035 during this year’s holiday season? Or that the favourite gift categories of Americans are clothing, gift cards, technology and books? We have collected some interesting data from the vast amount of holiday shopping survey and put it into the above infographic. [click to read more]
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What do Hurricane Sandy and Onboarding have in common?
Nov 18,2012 3 comments Most Sundays when I sit down to write an article about the importance of Onboarding, the words flow effortlessly because there is so much I have to share about the topic. Tonight, as I watch news of the Benghazi cover up and unprecedented storm about to hit our east coast, not to mention the upcoming election currently in a dead heat among polar opposite visions for America, it’s just hard to focus on Onboarding. [click to read more]
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Mobile Workplace 2012 Infographic
Nov 03,2012 2 comments Tablets and smartphones have invaded corporate America. Now many offices are changing to cope. By 2016 an estimated 350 million smartphones will be brought to the office; overall tablet shipments are expected to outpace those of notebooks that year as well. This diagram is from a new report by the Ripple Effect Group, Designing Mobile Apps: A Roadmap for Businesses. [click to read more]
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Facebook Drives More E-Commerce Traffic Than Pinterest
Oct 24,2012 4 comments This chart shows key metrics of social media channels as a source of e-commerce traffic. The averages are based on data from 689 million shopping sessions that took place in the United States between January and August 2012. The question has been asked many times: is Facebook of any value to online retailers? [click to read more]
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Men Trump Women in Mobile Shopping
Oct 08,2012 11 comments This chart shows the results of a survey among American consumers regarding their mobile shopping behaviour. Mobile shopping is on the rise. ComScore reported last week that 4 in 5 American smartphone users accessed retail content on the go in July. With a monthly audience of 50 million visitors Amazon reached almost every second smartphone subscriber in July. [click to read more]
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Smartphone Shoppers Don't Close the Deal [Infographic]
Sep 24,2012 2 comments This chart compares conversion rates of online shoppers across different devices. [click to read more]
In the past couple of years, smartphones and tablets have become integral parts of our everyday lives. Mobile devices have changed the way we work, the way we read, the way we consume media AND the way we shop. |
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Cultivating great ideas to solve business problems!
Sep 11,2012 8 comments While most of us spend 98% of our time working in our business, only 2% work on our business. This doesn’t leave much time for new ideas. Yet new ideas and outside the box thinking are critical for improving performance, profit and adding value. Following are some suggestions to cultivate great ideas to solve business problems. [click to read more]
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LinkedIn Outgrows Tech Giants
Sep 04,2012 6 comments For today’s chart, we had a look at revenue growth in the first six months of 2012. Surprisingly, the company that posted the highest year-over-year growth is none of the industry heavyweights. LinkedIn, the network for professionals, grew 94% compared to last year’s first half and is thus the fastest-growing company on our list by a wide margin. [click to read more]
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How Sales Messaging Affects Conversion Rates [Infographic]
Aug 21,2012 0 comments It is widely known that sales messaging affects conversion rates on e-commerce sites, but what works and what doesn't? Do button colors really impact sales? What can you change about your sales messaging to reach more customers and increase profits? [click to read more]
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Website Problems that Deteriorate Customer Experience
Aug 07,2012 28 comments Running a website is almost a prerequisite now when you start any business. It could be something as small as a “Mom and Pop” café or something as large as a multinational company with offices in every continent known to man. The truth is, without a website you are not going anywhere in today’s highly competitive world. [click to read more]
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Changes in Lead Generation [2012 Metrics Report]
Jul 23,2012 2 comments Our 2012 Lead Generation Metrics & Compensation Report is now available. This year's study is based on a survey of 197 B2B companies with inside sales groups. This report is focused on the lead generation (sourcing pipeline) model. In our fourth report since 2007, we are attempting to not only share where we are now, but also where we've been and what it all means. |
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Three Sales Myths That Derail Sales Results
Jul 11,2012 1 comments In today’s point and click society, the art of thinking and questioning is starting to become a thing of the past. Many people read or hear something and accept it as the truth without really questioning the validity or business case behind such information. I have found that many sales organizations believe in three myths that make no sense to me. [click to read more]
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